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Musings from Philippe

Sailing, Mountains, Music, and Technology

Repeat Business Success and Vision

1. Founding Fullpower and making LightSurf a Success:
We started Fullpower at the beginning of 2003 while LightSurf was doubling its size year to year. Fullpower is today where LightSurf was in 2002/2003: An industry-defining vision of huge potential. We are keeping our focus confidential, as we have learned over the years: Quietly develop the breakthrough technology, build success, and then talk about it. That’s a little different than what most companies do these days. Let me just say that Fullpower will be my fourth successful technology company, our potential is huge, and I am very excited about it.

2. Launching Fullpower after making LightSurf a success
LightSurf is a great vision because effectively we invented Camera-phones in 1997. When we founded the company before anyone, anywhere had seen them. Now they are everywhere in the world, and LightSurf has key patents, inventions, customers, and a great business. Right before our IPO, we were acquired by a great company Verisign, and I think that this will help accelerate the vision and the technology for LightSurf. It’s also yet a case where “another child leaves the nest after 7 years of hard work,” but it is nice because this is a “happy child”.

3. Founding LightSurf after making Starfish a success:
There are always emotional attachments to the team-members, the technology, the customers in any business. But when there is a successful outcome like with Borland (where the company continues independently) or Starfish (where the company is successfully acquired), it is like having children that grow up and successfully leave the family home to start their own families. It’s a “happy transition”.

4. Founding Starfish after leaving Borland:
I left Borland, then a US public company, because of a profound disagreement with the board of Directors. It was 1994 and I could see the wireless and the Internet as “the next big market opportunity.” The Board did not want to have anything to do with it. As a CEO, you must have board support. I didn’t have it—so I left abruptly to build outside of Borland what I wanted to build “inside of Borland.” We founded Starfish software and pioneered synchronization and integrations of wireless devices. This was a great business opportunity because we were innovating in a high-growth market and after 12 years—where every day I was competing with Bill Gates and Microsoft—Microsoft was not present in that market. Starfish became a great success and Motorola acquired our company in 1998 just as we were about to do an IPO.

5. What I learned at Borland:
Great company, great success. We were the only viable competitor to Microsoft. I am proud that I “built the company to last.” Borland is still around a successful public company with a leadership for professional software development tools. Note that none of the companies that were famous at the time are still around: Lotus, Software Publishing, Visicorp, Wordperfect, Netscape etc… They are all essentially gone. The challenge that I had at Borland was competition with Microsoft, which is much clearer to everyone today after one look at the faith of companies such as Netscape. All this said, Borland is the company that was my training ground for 12 years, and I learned so much. We built the company on innovation and had to compete with the toughest company in the world, Microsoft. That was the best business school in the world for a Mathematician who at the time knew nothing about business!

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