This piece is 41 minutes on the camera phone. There is even some stand-up paddle-surf and great footage from Asia.
The creation of the camera phone starts at about 21:10 and runs through 27:00.
The story of the “Camera Phone Birth” at 21 minutes
Sophie from behind a camera-phone taking a photo at 23:06 (the story turned around!)
Footage from Fullpower’s office including Arthur and Philippe at 38 minutes with lots of details: Games, Sports, Fitness, User experience